14 June 2013
Affluent consumers are particularly heavy users of the internet for both information and purchasing online. Premium and Luxury brands therefore must have a strong online presence. One of the best ways of engaging with potential customers and telling the luxury brand story is through moving image accompanied by an evocative musical score. Below we present a second listing of videos by high-end interior and luxury lifestyle brands, which use values of craftsmanship and quality to help tell their brand story.
Natural Luxury Beds
There is no bed like a Vi-Spring bed, which is why they promise you'll discover life-changing comfort with their handcrafted pocket spring mattresses and divans. Conran Design Group created two short films emphasising their Promises and an Emotive Lifestyle offer.
International Craftsmanship & Design
Two unique individuals, two different backgrounds, one shared vision.
Piaget is one of the few watchmakers to design, develop and produce its watch movements in-house, and has been doing so since 1874. Piaget's Craftsmanship – Creation of Movement
Luury Leather Interiors and Products
The Making of BlackBerry Bold 9780 limited edition cases for Selfridges.
All shot at Bill Amberg Studio workshop