17 July 2014
Beauty alone cannot sell a product or promise success, however extraordinary exhibition platforms can create impact, potentially drive sales results and leave a lasting impression.
We look at nine extraordinary exhibition stands created by high-end interior brands
Turkish ceramic, porcelain tile manufacturer
The stand’s main design focus was the archway that lies on through stand area from begining to the end. Floors and ceilings of this arch was covered with NG Kutahya Seramik’s tiles, so everywhere was an exhbition area.
All exterior columns surrounded by big transparent stars made up of Serge Ferrari textiles and led wall washers. These details reflected Kutahya’s ‘bright future’ expectation. www.ngkutahyaseramik.com/en/
Leading Swiss manufacturer of high pressure laminates
Argolite decided to enhance the new decors and surface treatments of its collection on thir exhibition stand by keeping it all white, the products were shown in their original maximum production size.
The open yet disclosed concept would intrigue visitors to step into the booth and to explore the novelties. Dobas AG realized this open, yet disclosed exhibition stand for Argolite AG
A diverse British furniture and lighting brand
Innermost, with their eclectic and daring collections, represents for us all the best from British culture. When we met Steve, Russell and James, we immediately understood that by the strength of their pieces and their design diversity of their pieces (although of them connected at the same time), it was a company we were going to get along with very well.
The only explanation for this is, without any doubt, the passion and forwardness the founders manage their company with. They do not follow any trend or specific style. They only attend to their long experience and their instinct is their only way to explain their great success. Stand design by Stone.
"When designing the stand, we wanted to reflect that “British made” intense flavour which is not usually used as a quality, but that for us represented an enormous value for Innermost. In order to represent such a heterogeneous character, always in the search for new expression opportunities, we were inspired by two cultural hints that could not be more antagonistic. On the one hand, the most classical English tradition we all know, and on the other hand the tumultuous culture of punk. Merging both styles we wanted to show that all Innermost creations are non-conformist pieces which do not leave anyone indifferent. They are made with an exquisite taste, taking care even of the slightest detail."
Leading architectural lighting from Belgium
Modular is a brand that is true to its value achetypes: non-conformist and pioneer. They love to tell stories, their campaigns are beautiful and full of interesting details. A high-end architectural lighting firm, creative, provocative and innovative.
The UK's most comprehensive source of luxury tableware & decorative accessories
©Copyright 2014 Image courtesy Harlequin London
The ‘Harlequin Palace’ was based on the Decorex International's show identity that year - Kirigami. They created a two-storey design especially for the show, to celebrate its new home, but temporary at Kensington Palace.
English exclusive, luxury handmade beds
© Copyright BIID courtesy BIIB/Decorex Intl
The specialist in beds and bedroom furniture created a time capsule with their exhibition stand, reflecting Britain's love for sport and lazy summer days. A trip down memory lane. They even had an ice-cream cart.
Independent, British paint manufacturer
© Image courtesy Little Greene
Little Greene, never fails to deliver big impact simple exhibition displays that focus on their creative essence.
Europe's leading manufacturer of design textiles
Raw edges designed the Kvadrat stand for the Stockholm Furniture 2013. The exhibition stand features a massive wooden construction of Douglas Fir and a textile installation consisting of 1,500 straps made out of a selection of twenty different Kvadrat textiles.
Multi-disciplined creative agency - product+experience, Spain
CuldeSac™, one dynamic Spanish studio, created an exhibition called The Design Circus: “the most exciting products in the world”, to showcase –only for a few days– a selection of the most innovative design.
Curated by CuldeSac™, The Design Circus addressed the most emotional and private side of design to make visitors laugh, feel, think and imagine. The exhibition recreated a magical atmosphere where almost a hundred objects surrounded visitors and came to life to represent the classic imagery of circus arts and express the evolution and character of contemporary design.
The Design Circus showed creations by Patricia Urquiola, Mario Ruiz and Bouroullec brothers, and collections by Jasper Morrison, Ramon Esteve, Apparatu and Nadadora. In addition to learning about the most current design trends, visitors could witness how products transformed into guillotines, beasts and acrobats turning the space into an exciting experience.
All images not already creditted © Retail Design Blog